TOILET EXHIBITION 2/2024 – VIENNESE GARBAGE BINS
Vienna is a very clean city. One of the reasons behind is the Magistratsabteilung 48 (MA48), the well known and popular department for waste management, street cleaning and fleet management of the City of Vienna.
Besides good performance and service, their popularity is the result of successful marketing and information campaigns mostly using traditional Viennese dialect and the infamous “Wiener Schmäh”, the Viennese humour. This communication approach is applied in a very consistent way and also considers the garbage bins in the city. They can be found at every corner of the city. With pointed text stickers they prompt inhabitants and tourists to use them.
The second toilet exhibition puts the spotlight on these Viennese garbage bins and their probably often overseen text stickers. I hope, you as a guest in Vienna will use them with a smile.
Contribution to Viennese life and culture: 10/10
(von 1 “no contribution” to 10 “Vienna would not be Vienna without it”)